You may have noticed that many MLM companies come and go quicker than most weather patterns, but you may also still be in the thralls of your new business and unable to see that many people get into this industry inadequately prepared and quickly fail. Regardless of how new or excited you are about your company, there are a few MLM tips that help you to beat the odds and be the company that keeps on going into a bright and successful future.
First, look beyond your established friends and family for recruits and customers first. Your friends and family are essential to provide support, and they may show interest in your product or opportunity, but you can quickly damage relationships by making the hard sell to these people first. Instead, invest right away in services to provide you with leads, and practice your cold calls every day. This practice will help you get into the habit of networking and prospecting, which will ultimately feed your business much better than relying on your circle of influence.
Second, keep it fun! Set up contests for new associates that make them motivated to jump in and get invested in your opportunity. Get your associates together whenever possible, even if only utilizing technology like Skype, for them to learn one another and bond as associates. When you foster relationships and make your company fun to be a part of, you actually offset some of the pressure and stress this industry is known for and you increase your associates’ buy-in.
Third, always invigorate your business with new lifeblood. New associates, new customers, new offerings. Even if you just change the way you offer your services, it will provide an air of excitement and a chance to learn more that will help to keep your associates and customers from getting bored.
These MLM tips may not make you rich quick, but they are the best ways to enjoy your business, which is the key to longevity in a tough but lucrative industry.