It is a known fact that people like to get something for nothing. They love the words ‘Free’, “Special Offer’, ‘Sale’ or anything that will give them a break. After all with costs constantly rising for everything including basic necessities, and the fact that money doesn’t seem to grow at the same rate, we need a break.
However, there is an unfortunate phenomenon that is apparent when it comes to business. Particularly for ‘freebie seekers’ they will gladly put their hand out and get whatever they can for nothing. However these are the very same people who absolutely resent even a mention of a small investment of money (or sometimes even time) to develop their business. They so just don’t get it.
It seems logical that if someone is being given a ‘leg up’ by receiving free resources to help them start out, that they would feel that they should build on that and invest even a small amount if that is all they have. What is often apparent though is that they will shoot themselves in the foot by absolutely refusing to contribute to their own business development. Their mantra is ‘you said it was free’.
Sure, if you don’t have it you don’t have it. It is absolutely true that while you may not have cash saved up to use for your business, if you really want to make your business work, you will find money that you already have that you could put to better use than you are. It is all a matter of priorities.
There are so many things we could do without to generate some extra money if we are serious about our business. There are also ways you can make a little money to save for expenses. Most people wouldn’t go so far as to go through garbage dumpsters to collect plastic and cans to make a few dollars, but there are those that will. They are not always homeless or poverty stricken people, but some that are just enterprising and they really value a dollar. They feel they are also doing good for the environment. Two great motivations.
You probably don’t need to go that far – just realize that those pennies add up to dollars. If you are not too proud to use coupons or buy ‘off’ brands that are cheaper you can start saving money right there and put it aside for a business fund. If you sit down and ask yourself if a movie is more important to you than the future of your business, sometimes the business will win. If not then it is possible you really don’t want or deserve to have your own business.
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